Obviously Ambrose stands out because of his ability to work the mic, but I don't think they should sleep on Rollins' as I think he could easily become a top player for them if pushed the right way. Can't speak much on Reigns because i've only seen two matches of his on NXT I think it was.Wrestling Observer Newsletter said:- Right now, Dean Ambrose is the guy WWE officials want to build into a headliner once the angle with The Shield has run its course. At the same time, there are some in the company who think Roman Reigns has the most potential of the three. There's also a feeling that Reigns isn't ready as far as in-ring skills go but Ambrose and Seth Rollins are.