A wise owner lets certain wrestlers voices be heard. Paul Heyman, for example made a smart move when he didn’t make New Jack work Taz. Many people, even Sabu, weren't against jobbing to Taz, but New Jack felt that loosing to Taz, which is what he'd had to have had to do, if he fought him, wasn't an option because he was more acutely aware of how Taz wasn't as hard a man as he led others to believe, so getting beaten by what he saw as a false idol would've permenantly ruined New Jack's image.
Taz vs. New Jack never happened and it didn't go down because New Jack told Paul E he wouldn't put Taz over. He took heed of how New Jack could have caused a scene had Paul E insisted, so, being an intelligent person, Paul E abandoned the idea.
Any wannabe owner should do that so nobody on the roster gets rubbed the wrong way.