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We've noted before several times how most people within WWE are not looking forward to RAW going three-hours this month and most believe it will be back to two-hours before 2012 is over. When news came out last week of the new "RAWactive" social media features, people backstage were groaning that the third hour of RAW is going to be made up of social media videos from fans and plugs for Twitter and the other WWE social media accounts. In other words, WWE added a third hour of RAW just to focus on social media.
Smarks agreed.