Who's a young superstar? Both men are in their thirty's. It's not like they have bth just broke into the business. They have been around for years. This is Edge's third World/WWE Title reign and is the top heel the WWE has to offer. Matt is long over-due a ME push and this is his opportunity. It is also hinted on WWE.com that he could challenge Edge for the title. It is also a believable feud, as Matt defeated Kennedy a week before Edge, and they have feuded in the past.