from wiki..."Viral Marketing: A Website known as Lockerz hired various groups of advertisers to gain certain information about a website to try to fit into the community, and then spam the website with links to get an invite to the website to earn "pointz" for different products, thereby fooling them into a marketing scam."
from wiki..."Viral Marketing: A Website known as Lockerz hired various groups of advertisers to gain certain information about a website to try to fit into the community, and then spam the website with links to get an invite to the website to earn "pointz" for different products, thereby fooling them into a marketing scam."