Here's the thing with TNA, they never give anyone fresh a full on push, it's always just half assesd and they never make the move to put them over the top.
Matt Morgan: Pushed the hell out of him, gave him a big match against Angle at BFG that he looses and is stuck in random stuff since.
Jay Lethal: Pinned Angle clean, was the face of the X DIV, feud with Flair, CUT
Pope: Guy was so over, and they had him at the main event at Lockdown, he looses and then turns heel, now MIA
I could name more but those are the 3 most recent, they've never pushed anyone of there own guys besides AJ and Joe, and Joe is a joke right now because of his booking so he's void. Storm and Roode have a chance to be the next 2 faces of the company, sadly though I see them taking a backseat to Jeff Hardy once TNA feels putting the belt on him again. So it should be those 2 guys but it will continue to be Angle and then Hardy, want it to be different but TNA's track record shows it won't be.