seabs said:
It all went wrong with Punk as soon as they announced the tournament for the WWE title. What was all the trouble about if they had a new belt? Let him walk and crown a new champion two weeks later. They should have left the WHC as the only world title until they were unified.
To me it makes sense. It could have worked fine if they did it right. Vince comes out and cuts a promo, make it a sad promo and not a typical raging one. Have him complain about how WWE is now a mockery, something he created has turned to crap because of one man (CM Punk). The original title has gone but he urges the crowd to stay enthusiastic and positive for a new one that will have to inevitably come.
Drop subtle hints to the Punk marks to chant "Phony belt, phony belt" (not hard to do in modern WWE) and then make video vignettes of those chants weekly. Have the winner of the belt (Cena in this case) look down in disgust, have him play on how it's not real and play on the fact WWE is falling apart because of it.
CM Punk continues to go to RoH, press conferences, media, everything to keep the story-line relevant but play on how he generally hasn't signed and is never returning.
Towards the end of the 2nd month perhaps (this is the part I'm not sure on) have them play less on the "fake belt" and more about how WWE is on the up, have Vince cut promos in the weeks before saying any discussion of Punk is banned in WWE and they've started fresh, have him say he won't let a little rat like Punk ruin his business. Then at the PPV (not sure which one it would have been now), Cena retains and Punk comes out of the crowd in normal clothes and hits the GTS on Cena, holds up his belt to huge cheers to end the PPV.
He then feuds with Cena (keeping his f*** the authority character), beats him cleanly (if they wouldn't have done it, have Masked Kane return then -.-) which removes Cena from the story-line and then have Punk continuing his feud with Vince, Johnny Ace and a heel HHH being used as the muscle. Have HHH do mindless attacks on him, perhaps some weeks book him as a guy who could beat Punk but in the end Punk will go over him SO CLEANLY IT'S UNREAL and will have him as this badass over as fuck face.