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WWE stock is currently down over $5 per share after WWE released the numbers for the WWE Network this morning. As noted, they are currently at 667,287, not including potential failures to comply with subscription terms and six month commitment.
It's not really a shock, particularly the lack of net profit growth.
Look, investors are concerned right now due to a few corporate issues, the big one being whether or not income from WWEN will equal or exceed losses from PPV buys. There are also two major personnel issues that investors are concerned about: 1) the high-profile departure of Punk, and 2) how the talent will receive their "PPV bonuses", which are partially based on PPV buys. Obviously, most of the investors are not as worried about how much money talent makes so much as they're concerned about talent reactions to how their pay will change based on the WWEN and what it means long-term for top talent remaining in WWE (some of the rumors are that Punk's departure was based at least in part on this very issue, but hey, he's a whiny-ass pussy who doesn't care about anything but himself, so his concerns don't matter). WWE may be the best place for wrestlers to work, but if the pay scale in TNA, ROH, NJPW, etc., are more stable than WWE, you couldn't blame top guys from going elsewhere to make more consistent money. This concerns investors.