I love backstage promos, but a promo like this should have been in the ring imo. Crowds never really react to these clips shown, and this just got boring chants, even though it was a great promo; backs up my hypothesis.
Ryback shouldn't even have a reason for attacking Cena. He needs to be booked as the big wrecking ball who will kill you if you get too close regardless of who you are. All this "You were meant to be my friend
(" stuff is annoying, but it's still good.