Finn Balor gets a 7/10 from me as well. He's a pretty guy, he's got a great physique and that James Dean, daydream look in his eye and he can also wrestle a pretty good match. There's actually a few things about Finn Balor as a wrestler I really appreciate, like how well he protects his finish. Correct me if I'm wrong, but as far as I know, at least on the main roster, Brock Lesnar is the only person to kick out of the Coup de Grace (because of course it'd be him). Even Strowman during his height didn't, I remember distinctly during the Elimination Chamber when Strowman eliminated basically everyone, there was a moment Finn hit the Coup de Grace on him and then Miz rolled Finn up. Which was dumb of Miz, but definitely happened in order to protect both Strowman & Finn's finish. I also love the cohesion of his moveset. Like how he uses the front dropkicks a lot, particularly in the set-up for the Coup de Grace, both of which are moves that utilize basically the same formation of his two soles, it's really neat to see a wrestler have that attention to detail.
He loses points most everywhere else. I do think his entrance is fantastic though, arguably the best in WWE today due to just how integral the timing of it is. But yeah, not very interesting on the mic, not very charismatic, and the Demon is cool but he doesn't go all the way with it. I'm not talking about how infrequent it is, I'd hate for him to have to get painted all the time, but for how little difference there is between Demon and regular Balor. Occasionally, they'll have a spot where the Demon's power comes through, like him no selling Bray's stupid ass upside down clown walk of spooks or powerbombing Lashley (though honestly, he struggled way too much to do that even as the Demon, so it actually took away from the mystique of the Demon but it was an attempt at least) but a lot of times, it doesn't matter. It didn't matter in his match against AJ, it didn't matter in his match against Rollins when he won the belt because ultimately, Finn doesn't alter his moveset or movements at all while as the Demon. He takes on another persona during the entrance, but none of that character work translates over into the match. Just a different manner of moving around, or some Demon specific moves would do a lot to elevate The Demon past just because fancy paint Finn wears when he's sick of losing. This is what upsets me the most with Finn, because there's so much potential there for something amazing but instead the gimmick just feels half-baked.