"Rowdy" Roddy Piper once boasted, "When I'm good, I'm good. When I'm bad, I'm better."
The same can be said for Piper's modern-day spiritual successor, CM Punk.
Punk concluded the final minutes of WWE's 1,000th episode of Raw in memorable fashion Monday, first by taking advantage of the Big Show's interference in Punk's WWE Championship match with John Cena, then by laying out The Rock when he ran to the ring to fend off Show. On commentary, Jerry Lawler remarked that Punk's actions amounted to him turning his back on the WWE Universe.
But Punk did the exact opposite to his most devout fans. Anyone who's followed his career — as recently as last year and as far back as Ring of Honor — knows that Punk's at his peak when he's bad. When he's raging against the WWE corporate machine or sermonizing about his straight-edge lifestyle, Punk just breathes a fire he can't quite muster when he's making PG jokes about John Laurinaitis or flirting with AJ. As a longtime Punk fan, I welcome the change, and am sure many others will, too.
I am a little confused about Punk's turn, though, for two reasons. First, his in-ring work has been outstanding against the likes of Daniel Bryan and Mark Henry, and that's compromised by a character change, which all but necessitates a switch in wrestling style. Second, the next few months see some lucrative fruits of Punk's past year as the WWE's No. 2 (full-time) superstar. His DVD/Blu-Ray set "Best in the World" releases in October, and "WWE '13," which features Punk on the cover, comes later that month. I suppose Punk's supporters are the sort that'll buy his compilation regardless, and the video game is far bigger than just him. Still, WWE usually prefers to tie these kinds of products to people warmly regarded by its fans.
Turning Punk bad could have more specific implications than what I've described above, though. In terms of storylines and matches, Punk's newfound perch as the WWE's lead bad guy could rocket him to the top of quite a few cards over the next year....
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To be quite honest, I hadn't even considered the possible hurt to WWE's sales of the DVD/Blu-Ray and video game with Punk possibly turning heel. I could see how that might be an issue, but as it mentions the game is bigger than just one wrestler, and diehard Punk fans will likely buy the DVD regardless.
In order to not take up too much room, I snipped it at the part where it was about to get into some scenarios that the writer would like to see, but I thought it was an interesting read and wondered what others might think of some of those scenarios (some previously mentioned here, some not).
Also, I do like the final line of the article, "Such a star-studded itinerary of matches coming true for Punk would cement the fact that being bad just does him good."