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Damn, what a story. I feel sorry for Matt, but way less than someone would probably expect, since he'll never make a cut when it comes to Jeff. People need to learn, that the phrase "Blood is thicker than water" doesn't mean that you should never cut ties with family members. It's a hard, tough decision to make, yes (and it could leave to catastrophic situations), but if it's a story that repeats itself over and over and over, it shouldn't be that much of a brain teaser anymore.
I hope AEW and Matt decide on a good alternative partner for that Ladder Match. Give a younger talent the chance to shine and maybe, just maybe, you make something great out of a dire situation.