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Problem is, there is no consistent WWE branding on those belts. The logo was in the background, when in fact it should be the face of the belt, which is why they're doing this. They're either on top of the belt, small, or non-existant. The World Heavyweight Championship is the biggest crime of them all - the WCW logo is nowhere to be found - it says "World Championship Wrestling" on it, yes, but even when you put the belt up close to the camera, you can't see what company the belt is for.I agree that the WWE should use different looking belts and in my opinion go back to the old ones, they looked great and there was no point in changing them.
Global Force's belt looks ugly, but the logo on those belts were front and center, that's all you need to know. Same with Impact's belts, except for X division.