Sabin's reign was doomed from the start. Nothing about it was appealing.
Lets debate this, because I can't see any argument for Bully winning the title back. (Saying Sabin never should have won the belt? Sure. I get it, especially with Kenny King right there.)
With Bully as champ recently Impact was drawing 0.8's every week. They were back to their usual 1.0's once Sabin got the belt back. People were tired of Bully's title reign.
As talented as Bully is, he can't be great with a ball and chain named Brooke around his ankle and a noose around his neck named the Aces and Eights.
Not to mention the rest of the TNA criticisms... "lolwwerejects" "lolbubbaraydudley" "buryingallthehomegrownstars"... they tried to answer those with Sabin as champion.
(Didn't stop the IWC from bitching about that, but whatever).
(Was trying to avoid this, but just can't help myself. Masochism ftw, since clearly you must enjoy pain to even venture into the TNA section.)