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Following the Canadian study, researchers used findings to predict what a menthol ban in America could accomplish. They predicted it would result in approximately an additional 1,394,201 daily and non-daily menthol smokers quitting, 392,562 of whom would be African Americans.
Cummings was part of a study that looked at the impacts that a similar menthol ban had in Canada from 2016 until 2018. Researchers observed smoking behaviors of menthol and non-menthol smokers prior to and after the ban. Of the 138 menthol smokers surveyed, 59.1% switched to non-menthol cigarettes following the ban.