A title is only as prestigious as how its booked. The IC title used to booked as a 'worker's title' and now it is not.I agree with the family costing Sheamus the belt. I get the historical cases and could understand why it was there, but I just cannot visualize Bray with a belt. Harper and Rowan being compared to the leader of their cult to me makes no sense. The tag team belt isnt restricted to lower mid carders like the US title has been, and the two followers going for the belt to prove their dominance to Bray makes a ton more sense, since they have something to prove and Bray certainly does not.
I do like the idea of Rusev winning the US belt via Family, leading to Sheamus vs Bray, although I would argue Harper could kick the shit out of Sheamus himself.
The WWE Championship, from 2002-2004, was booked as a workrate title. This, however, is no longer the case.
The first thing WWE did wrong with the U.S title was created it to look like a da** toy.
What they've done correctly is allowed for very long title reigns.
If Wyatt were to hold on to the title for an extended period of time, it would be a successful reign particularly if they did the right thing and changed its design.
Truth be told, Rusev is the best alternative. The U.S title should be defended by somebody who can actually carry matches.
Benoit, MVP and Booker T (to a lesser extent) were all very successful because they could work excellent matches on Smackdown.