Nation
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In what is probably the most successful console re-launch in history, over half a million PS3 "slims" were sold last week worldwide according to our preliminary data - this represents over a 400% increase week on week (and a number of retailers in the US had already started selling the new model PS3 last week).
In Europe, some regions saw as much as a tenfold increase in PS3 sales (admittedly, sales had been low the previous week as consumers anticipated the new model launch) - around 250,000 units were sold in "other regions" (Europe, Asia, Africa, Australia etc) according to our preliminary data. In Japan, reports have already been independently confirmed from Famitsu magazine of over 150,000 units sold - twice as much as the previous best week for PS3. Sales in Americas also saw a large increase, over 125,000 units according to preliminary data (although this could be higher as more info comes in).
PS3 software also saw significant increases - many PS3 versions of multi-platform titles comfortably outselling their 360 counterparts this week. The big question will be how long can this bump be sustained for - we expect a fair dropoff next week but PS3 should remain ahead of 360 and Wii for most of September if not longer than that.
Stay tuned for more data as it comes in... and please note that this data is still preliminary at this stage. We can say with a fair amount of certainty that between 500,000 and 600,000 units were sold but will not know the exact figure until all of the finalised data is in. UK sales also went up 1000%.
So Nintendo going to drop that price anytime soon? These are the kinds of numbers that will bring the PS3's total sales up to the 360's. Over half a million when the PS3 is behind the 360 a few million is crazy. Not to mention the PS3 came out a year later and was the most expensive console for years. Some people are saying sales will go down but they won't. Not when we are so close to the holiday season. Then there a bunch of games that will increase the PS3's sales. Microsoft has already dropped their price and while they got an increase their sales haven't touched the PS3's this week. It's a great to see Sony back in the game. Not only back in the game but with the holidays and games coming they will probably catch up.
In Europe, some regions saw as much as a tenfold increase in PS3 sales (admittedly, sales had been low the previous week as consumers anticipated the new model launch) - around 250,000 units were sold in "other regions" (Europe, Asia, Africa, Australia etc) according to our preliminary data. In Japan, reports have already been independently confirmed from Famitsu magazine of over 150,000 units sold - twice as much as the previous best week for PS3. Sales in Americas also saw a large increase, over 125,000 units according to preliminary data (although this could be higher as more info comes in).
PS3 software also saw significant increases - many PS3 versions of multi-platform titles comfortably outselling their 360 counterparts this week. The big question will be how long can this bump be sustained for - we expect a fair dropoff next week but PS3 should remain ahead of 360 and Wii for most of September if not longer than that.
Stay tuned for more data as it comes in... and please note that this data is still preliminary at this stage. We can say with a fair amount of certainty that between 500,000 and 600,000 units were sold but will not know the exact figure until all of the finalised data is in. UK sales also went up 1000%.
So Nintendo going to drop that price anytime soon? These are the kinds of numbers that will bring the PS3's total sales up to the 360's. Over half a million when the PS3 is behind the 360 a few million is crazy. Not to mention the PS3 came out a year later and was the most expensive console for years. Some people are saying sales will go down but they won't. Not when we are so close to the holiday season. Then there a bunch of games that will increase the PS3's sales. Microsoft has already dropped their price and while they got an increase their sales haven't touched the PS3's this week. It's a great to see Sony back in the game. Not only back in the game but with the holidays and games coming they will probably catch up.