"It’s certainly not typical, this is one of the lowest-priced UFC events," said Glenn Lehrman, the head of communications for the popular ticket re-sale site StubHub. "It’s a great deal to go to a UFC fight."
The article states that Stubhub still has 1200 tickets for the event, which is pretty crazy. For UFC 115, they had barely any and they were marked up. As a resident of Vancouver that's been considering going to the event, I did some searching around this morning - I can get pretty good seats for under 100 bucks, and nosebleeds for under 40. But like most fans, whether I attend or not is solely based on one other factor - hockey.
If the Canucks can manage to finish the Boston Bruins in 5 games (a BIG if - they're up 2-1 in the series, with game 4 tonight and game 5 Friday), I believe that sales for the UFC 131 event will pick up a fair amount. If not though, the event is likely to have a poor turnout. The article sells it as "good news for UFC fans" but in this city, most UFC fans are hockey fans as well. With the Canucks still contending, the focus is all on them and the UFC is an afterthought.