I wouldn't call it a repackaging, just a revival of his FCW gimmick. And given that he fits Vince's major superstar template to perfection, he could quite likely get some sort of a big jump if they decide to bring him up from dark matches. I don't think he'll have a meteoric rise like Dolph or Zack had this year, but he might go more along the lines of David Otunga where he gets a certain spot on the roster that he sticks at for a while, building up steam, before getting into some sort of feud. I hope they call him up after WrestleMania, though, and maybe we can see him as a heel, feuding against Ezekiel Jackson in a big man's feud. I'd love to see those two in a clash of the titans at Extreme Rules. I wouldn't want a feud like that to drag out, but it would definitely build onto the rise of the Ryback, if indeed, he gets a rise of any sort.