“In an industry that has now enabled its fan base to embrace long-term storytelling, I’m capping you at 18 months. ‘Oh, who’s my opponent for 42? That’s only 18 months from now. Who’s your opponent for 43?’ And once we figure out who your opponent is for 43, let’s back-tell that story.”
“I never have written a script or answered an idea without knowing the final page. I write the final page first. Here’s the end. It may transition to something else, but here’s how this story ends. Now, how do we get there? How do we milk it? How do we tease them? What’s the intrigue? What are the other characters’ dimensions that play off of this? How does this story affect all others?”
“If everything drives to this point, then you know the narrative that you want to tell. Making sure Solo never said ‘acknowledge me’ before he said it in Madison Square Garden. Making sure he’s never referred to as a Tribal Chief before. Making sure that all roads led to that moment, that 15-minute segment that engrossed everybody because everything since WrestleMania built to that moment.”
