- More than four million viewers tune in during first four weeks of premieres-
Earlier today, Destination America distributed the following press release:
To read the release in its entirety, visit the Discovery News site.
(Silver Spring, MD) – Destination America recorded its best January ever in Prime HH delivery with premieres of IMPACT WRESTLING. The all-new season kicked off on Wednesday, January 7th, with IMPACT WRESTLING LIVE, ranking as Destination America’s best Wednesday evening in network history for delivery of M25-54. The show also ranked as the 6th most social television program for the evening with #DestinationIMPACT reaching a collective 73M impressions on Twitter.
Premieres of IMPACT WRESTLING settled into their regular Destination America timeslot on Fridays beginning Friday, January 16th. For the month of January, IMPACT WRESTLING ranked as the #9 series in ad-supported cable for delivery of M25-54 on Friday nights. On Friday, January 23rd, the network garnered its highest rated and most watched Friday evening in network history for delivery of P25-54 and M25-54, ranking as the #3 sports telecast in cable (behind only NBA Basketball and the X Games on ESPN) and out-delivering networks including A&E, NGC, ESPN2, TNT and FXX among M25-54.
Throughout January, IMPACT WRESTLING posted record-breaking numbers, delivering an average of 276K viewers among P25-54.
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